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	<title>Nisadas &#187; googlebombs</title>
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		<title>Obscurity</title>
		<link>http://www.nisadas.com/journal/2005/08/obscurity/</link>
		<comments>http://www.nisadas.com/journal/2005/08/obscurity/#comments</comments>
		<pubDate>Thu, 18 Aug 2005 15:58:16 +0000</pubDate>
		<dc:creator>Dulan</dc:creator>
				<category><![CDATA[Geek]]></category>
		<category><![CDATA[googlebombs]]></category>

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		<description><![CDATA[The internet is a great way for obscure information to come into the spotlight - like the musings of an eclectic guy in Sri Lanka, for example.

So it's something of a minor triumph that I should...]]></description>
			<content:encoded><![CDATA[<p>The internet is a great way for obscure information to come into the spotlight &#8211; like the musings of an eclectic guy in Sri Lanka, for example.</p>
<p>So it&#8217;s something of a minor triumph that I should turn up in a <a href="http://www.google.com/search?hl=en&#038;lr=&#038;ie=UTF-8&#038;q=%22dulan+abeyratne%22">google search</a> at all.</p>
<p>Anyone who&#8217;s been involved in the web design industry is already well aware of how important being in search engines has become. There&#8217;s a separate industry built around Search Engine Optimization (SEO), so much so that spammers have taken to creating bogus websites to lure unsuspecting surfers.</p>
<p>After all, being able to find out something in this vast sea of information is very important. So important that the term &#8220;google&#8221; has become <del datetime="2005-09-17T08:45:44-06:00">an adjective</del> a verb in everyday english today.</p>
<p>There was an <a href="http://news.zdnet.com/2100-9588_22-5787483.html">interesting article</a> on the power of Google recently at ZDNet.</p>
<p>So who do you think turns up first on a google search for &#8220;<a href="http://www.google.com/search?hl=en&#038;lr=&#038;ie=UTF-8&#038;q=%22failure%22">failure</a>&#8220;?</p>
<p>It&#8217;s worth a look.</p>
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