I was reading Seth Godin recently on Demonization. Whilst he writes what would be interpreted as a marketing-centric post, he makes a very valid point.
The closer you get to someone, something, some brand, some organization… the harder it is to demonize it, objectify it or hate it.
Reading through Achcharu today, I also came across some [...]
During my days at Vesess, making presentations was pretty much 80% of what I did. Design support was from Prabhath, while tweaking the overall focus was done with Lankitha’s support.
My experiences in debating lent themselves to an advantage in presenting in front of an audience, which sometimes led people to think I had an innate [...]
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So I Sez
“If you have to pick between designing for altruism and designing for selfishness, pick selfishness every time.”
– Design for Selfishness
11 April 2006
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